Smith Micro Introduces a New Mac Retail Product That Allows Small Business
to Begin Selling Online Today The Next Generation eCommerce Solution for
The Macintosh
San Francisco Smith Micro Software, Inc. (Nasdaq: SMSI), a developer and
marketer of Internet and communications software, today announced the
introduction of WebCatalog Builder for the Mac, a new retail eCommerce
software program that allows small business users to easily design and
establish an online store.
“WebCatalog Builder was developed to help small businesses accommodate the
increasing demands required to build Internet storefronts,” said Chris
Lippincott, General Manager of Smith Micro Softwares Internet Solutions
Division. “We understand that small businesses want to focus on building
their business, and may not have the time or ability to become webmaster,
so we designed WebCatalog Builder to be an easy-to-use solution to quickly
and accurately get their products to market”.
WebCatalog Builder offers everything you need to build your eBusiness from
site design to accepting orders. The unique easy-to-use wizard program
walks users through the design and launch phases of building an online
storefront, including offering over 250 templates to help them quickly
design an appealing online store. Users can host their eBusiness site with
Smith Micro or with any Internet service provider, register the site with
major search engines and begin taking orders immediately. The WebCatalog
Builder wizard approach allows users to have a shopping site up in a matter
of minutes. With WebCatalog Builder’s shopping cart technology and database
support for easy updating, eBusiness has never been easier.
“We are very excited about the solution that WebCatalog Builder offers for
business owners who want to publish a catalog and sell products, but do not
want to spend a fortune to do so,” said Clent Richardson, Apple’s Vice
President of Worldwide Developer Relations. “This new product, which taps
the important retail market, builds on Smith Micro’s flagship technology
that is used by companies like Ben & Jerrys, The Pillsbury Dough Shop and
Total Sports”.
Current market research indicates substantial growth in consumer and
business-to-business purchasing over the Internet. The launch of our Mac
WebCatalog Builder is designed to offer Macintosh users the advantage of
substantial opportunities in the eCommerce product and services marketplace
and the ability to grow their eBusiness on the Mac platform.
In addition, Smith Micro Software already offers Macintosh users a server
solution called WebCatalog and WebMerchant which performs credit card
verification and if desired electronic product delivery. Both products are
available on native Macintosh servers such as WebSTAR and Web Ten and Unix
platforms supported include Sun Solaris, Linus and Mac OS X Server.
“Our hosting enhancements assist merchants in managing their entire
storefront, from positioning their website with search engines to
transaction processing. We use our years of experience in building
eCommerce web sites to help our WebCatalog Builder customers be successful
quickly”, said William W. Smith Jr., President and Chief Executive Officer
of Smith Micro Software. “”In addition to developing WebCatalog Builder we
provide consulting and application hosting services that help your business
develop Web-based storefronts.
About WebCatalog Builder
Everything you need to build an eBusiness from site design to
accepting orders
250 design templates and components boost stopping power at your site
Host with any Internet Service Provider
Search Engine Registration helps customer find your site
No HTML or programming experience necessary
Easy-to-use shopping cart technology
To run WebCatalog Builder, you will need a valid Internet connection with
web hosting capability and FTP access, PowerPC G3/G4 processor, 16 MB
available RAM, 60 MB of free hard disk space, Mac OS 8.5 or later.
WebCatalog Builder will be available in the Q1 00 and is expected to sell
for $99.95. Additional information about the product can be found at
www.webcatalogbuilder.com.
About Smith Micro Software
Headquartered in Aliso Viejo, California, Smith Micro is a leading
developer and marketer of software products that make communications
simple. With a focus on the Internet, particularly broadband technologies,
the company designs integrated, easy-to-use software that enables fax,
data, voice and video communication to personal computer users and enables
eCommerce solutions for businesses around the world. Smith Micros complete
line of products is available through Internet direct sales, retail stores,
value-added resellers (VARs) and original equipment manufacturers (OEMs).
Smith Micro’s common stock trades on The Nasdaq Stock Market under the
symbol SMSI. For more information, contact Smith Micro at 949/362-5800 or
visit www.smithmicro.com.
This release may contain forward-looking statements that involve risks and
uncertainties. Among the important factors which could cause actual results
to differ materially from those in the forward-looking statements are
economic, competitive, governmental and technological factors effecting the
company’s operations, markets, products, services and prices, as well as,
other factors detailed in the company’s filings with the Securities and
Exchange Commission including its recent filings on Forms 10-K and 10-Q.
Smith Micro, the Smith Micro logo and WebCatalog Builder are trademarks or
registered trademarks of Smith Micro Software, Inc. All other trademarks
and product names are the property of their respective companies. For more
information on Smith Micro Software, Inc., via fax at no charge, please
call 1-800-PRO-INFO and enter ticker symbol SMSI.