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Apple grabs added design kudos

Apple has taken four awards in the annual I.D. Magazine Design Review. In the Computer Products & Equipment category, the Apple design team took a ‘Best of Category’ award for the Titanium PowerBook G4 (“It’s a seamless blend of high tech, art and grace. The closer you get, the more you love it.”); The iPod and iBook took ‘Design Distinction’ awards in the same category; The iPod packaging and point-of-sale display received a ‘Design Distinction’ award in the Packaging category (“Apple created a continuous, outstanding experience from the point-of-sale display to the packaging to the product itself… It’s kind of annoying how good these things look.”). The awards appear in the August issue of I.D. Magazine and are not available on the magazine’s Web site.

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