No Starch Press said today that “The Cult of Mac” by Wired News reporter Leander Kahney has sold out its first printing of 10,000 copies after being in stores for only three weeks. A second printing of 10,000 copies is underway to stock store shelves. The US$39.95 book “explores the lengths to which people will go to personalize their hardware and adopt a Mac-centric lifestyle, as documented in 280 full-color pages and more than 500 original photos. It’s full of people doing innovative, bizarre and artistic things with their computers, such as one user who makes furniture out of cardboard Mac boxes and many who express their love with tattoos, as well as interesting tidbits and trivia about the company, its history and its personalities.”