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Apple introduces new MacBook Pro with Retina display

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Today at the keynote of the 2012 Worldwide Developer Conference, Apple unveiled an all new 15-inch MacBook Pro featuring a Retina display, all flash storage and quad-core processors in a thin and light design measuring 0.71 inches and weighing 4.46 pounds.

“The MacBook Pro with Retina display pushes the limits of performance and portability like no other notebook,” says Apple CEO Tim Cook. “With a gorgeous Retina display, all flash architecture and a radically thin and light design, the new MacBook Pro is the most advanced Mac we have ever built.”

He says the new MacBook Pro Retina display is the world’s highest resolution notebook display with over five million pixels, threemillion more than an HD television. At 220 pixels-per-inch, the Retina display’s pixel density is so high the human eye cannot distinguish individual pixels from a normal viewing distance, so text and graphics look incredibly sharp, says Cook. The Retina display uses IPS technology for a 178-degree wide viewing angle, and purportedly has 75% less reflection and 29% higher contrast than the previous generation.

Featuring a precision engineered aluminum unibody design and an all flash storage architecture, the all new MacBook Pro is the lightest MacBook Pro ever and nearly as thin as a MacBook Air. Flash storage that is up to four times faster than traditional notebook hard drives enables the all new MacBook Pro to play four simultaneous streams of uncompressed 1080p HD video from internal storage, says Cook. The flash storage architecture also delivers improved reliability, instant-on responsiveness and 30 days of standby time, he adds.

The MacBook Pro with Retina display features the latest Intel Core i7 quad-core processors up to 2.7GHz with Turbo Boost speeds up to 3.7GHz, NVIDIA GeForce GT 650M discrete graphics, up to 16GB of faster 1600 MHz RAM and flash storage up to 768GB. Two Thunderbolt and two USB 3.0 ports allow pro users to connect to multiple displays and high performance devices, and a new HDMI port offers quick connectivity to HDTVs.

The MacBook Pro battery delivers up to seven hours of wireless productivity, and uses chemistry and Adaptive Charging technology to provide up to 1,000 recharges. The MacBook Pro also features a FaceTime HD camera, glass Multi-Touch trackpad, full-size backlit keyboard, dual microphones, enhanced speakers, 3-stream 802.11n Wi-Fi and a thinner MagSafe 2 power port.

OS X Lion, iPhoto, iMovie, iTunes and other Apple apps including Aperture and Final Cut Pro X have been updated to take full advantage of the new MacBook Pro with Retina display. The updated Aperture 3.3 also includes new image adjustment features and now supports a unified photo library so photographers can move seamlessly between iPhoto and Aperture.

The all new MacBook Pro ships with OS X Lion. Starting today, customers who purchase a Mac are eligible for a free copy of OS X Mountain Lion when it becomes available next month. M

The 15-inch MacBook Pro with Retina display is available through the Apple Online Store (http://www.apple.com), Apple’s retail stores and Apple Authorized Resellers. The 15-inch MacBook Pro is available with a 2.3 GHz quad-core Intel Core i7 processor with Turbo Boost speeds up to 3.3 GHz, 8GB of memory and 256GB of flash storage starting at $2,199; and with a 2.6 GHz quad-core Intel Core i7 processor with Turbo Boost speeds up to 3.6 GHz, 8GB of memory and 512GB of flash storage starting at $2,799. Configure-to-order options include faster quad-core processors up to 2.7GHz, up to 16GB of memory and flash storage up to 768GB.

Additional technical specifications, configure-to-order options and accessories are available online at apple.com/macbook-pro.

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