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In-cell tech in iPhone 5 lead to component shortfall

iPhone5Black.jpg

Apple decision to create a smartphone — that would be the iPhone 5 — that boasts a thinner, lighter touch screen contributed to the component shortfall that caused demand to outstrip supply of the iPhone on its debut weekend, according to “Bloomberg” (http://macte.ch/8cGgC).

For the first time Apple is using in-cell screen technology, which combines the display and the touch sensor into a single part, the article adds. The components are made by LG Display and Japan Display.

“This is like the opening weekend for the summer blockbuster movie,” Tom Dinges, senior principal analyst at IHS ISuppli told “Bloomberg.” “They needed to get a lot of products in the door during a tight window, and these supply constraints that were talked about probably did have some impact.”

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