FOR IMMEDIATE RELEASE
November 19, 2002

BLUE WORLD ANNOUNCES COMPLETION OF LISTSEARCH.COM

Bellevue, WA–November 19, 2002–Blue World Communications, Inc.–pioneers
of the Web Data Engine(tm)–today announced the completion of the
months-long process of migrating various email list archives to the new
ListSearch.com service. The new ListSearch.com service hosts the complete
searchable archives for numerous popular email discussion forums including
the MySQL list, GoLive Talk, Dreamweaver Talk, FileMaker Pro Talk, Lasso
Talk, InDesign Talk, Acrobat Talk, and more. The archives contain hundreds
of thousands of messages from tens of thousands of authors dating as far
back as 1995.

ListSearch.com email archives are accessible to the entire public at no
charge at (http://www.listsearch.com).

“For over seven years, Blue World has dedicated itself toward maintaining
searchable archives of many important email lists in an effort to help
support the Internet community,” said Bill Doerrfeld, CEO of Blue World.
“We have a particular passion for building and maintaining email-based
communities as we believe through sharing of information, all within the
community benefit.”

Features of ListSearch.com

Blue World ListSearch.com provides the following features:

– Comprehensive GUI – A tabbed-based graphical user interface provides an
easy way to navigate throughout thousands of email messages. The
multi-panel design groups items in an intuitive manner for easy
identification.

– Search Methods – Searches can be performed using contains (for sub-string
text matching) or keyword (for exact word matching) search methods.

– Relevance Sorting – Search results can be sorted according to relevance
(e.g. records more relevant to the search criteria are displayed first).

– Quick Search – Quick Search provides instant access to message field
keyword searching on each page.

– Multi-Field Searching – Search independently or collectively on Subject,
Message, Author Name, Author Email, Date From and Date To fields extracted
from all email messages contained in the archives. This provides powerful
AND-type (e.g. aggregate term matching) searching.

– Search Term Highlighting – In the message detail, requested search terms
are highlighted within the message, subject and author fields of text for
easy identification.

– Message Threading – For each message, a list of other messages in the
associated message thread are displayed with visual indication of the
message’s placement within the thread. This eases navigation within lengthy
threads.

– Re-Sort Columns – In each view showing a listing of records, fields can
instantly be re-sorted simply by clicking on the column header for said
field. Sort order identification is also visually represented by ‘ and ”
characters (e.g. representing ascending and descending sort order
respectively).

– Statistical Reports – A wealth of reports are provided showing the number
of posts, authors, and threads within any given date range. This makes it
easy to view a list of popular authors and threads.

– Search Term Logging and Reporting – When users perform a search, each
search term submitted is logged and reported on in real-time. This makes it
easy to view a listing of popular search terms.

– Online Help – Each page contains a link to help text describing all the
functionality on that page.

“We believe the features in Blue World ListSearch.com provide the most
robust service available for searching email discussion forum archives,”
said Bill Doerrfeld. “We’re committed to continual improvements to this
service as more lists and messages are added.”

The Ideal Tool Set

Blue World ListSearch.com is powered by Blue World’s recently released
Lasso Professional 6 Web application server product. Email archiving is
achieved using PopMill (www.popmill.com), a third-party add-on to Lasso
Professional 6 which facilitates POP email connectivity. The database
server used for Blue World ListSearch is MySQL 4 (www.mysql.com), the
next-generation version of MySQL, the leading open-source database on the
Internet.

“By using Lasso and MySQL, we’ve been able to build an incredibly complex
system in a fraction of the time it would have taken using another tool
set,” said Bill Doerrfeld. “Blue World ListSearch.com serves as an
exemplary site showcasing the new features and performance of Lasso
Professional 6.”

About ListSearch.com

Blue World ListSearch.com archives messages posted to popular email
discussion forums and provides a powerful search engine allowing users to
quickly find answers to their technical and business related questions. In
continuous operation since 1995, Blue World ListSearch provides a free
service regularly used by tens of thousands of people.

About Blue World

Blue World Communications (www.blueworld.com) delivers cross-platform
software tools allowing Web developers and designers to quickly build and
serve powerful data-driven Web sites. Blue World provides Lasso
Professional, Lasso Web Data Engine, Lasso Studio and Blue World ListSearch
service in fulfillment of its mission to bring business to the Internet(tm).