Apple Announces iTunes 6 With 2,000 Music Videos, Pixar Short Films & Hit
TV Shows

ABC’s ‘Desperate Housewives’ & ‘Lost’ Episodes Available for Just $1.99

SAN JOSE, Calif., Oct. 12 — Apple(R) today announced iTunes(R) 6, the next
generation of the world’s most popular music jukebox and online music
store. iTunes 6 lets fans purchase and download over 2,000 music videos and
six short films from Academy-Award winning Pixar Animation Studios for just
$1.99 each. Also, in a landmark deal with Disney, iTunes is now offering
current and past episodes from two of the most popular shows on television,
“Desperate Housewives” and “Lost,” as well as the new drama series “Night
Stalker” and the two most popular shows from Disney Channel, “That’s So
Raven” and “The Suite Life of Zack & Cody,” for just $1.99 per episode.
Customers can now purchase and download their favorite television shows
from iTunes the day after they air on TV, watch them on their Mac(R) or PC,
and Auto-Sync them onto the new iPod(R) for viewing anywhere.

“We’re doing for video what we’ve done for music — we’re making it easy
and affordable to purchase and download, play on your computer, and take
with you on your iPod,” said Steve Jobs, Apple’s CEO. “Right out of the
gate we’re offering 2,000 music videos, Pixar’s short films and hit
primetime TV shows like ‘Desperate Housewives’ and ‘Lost’.”

“For the first time ever, hit primetime shows can be purchased online the
day after they air on TV,” said Robert Iger, CEO of the Walt Disney
Company. “We’re delighted to be working with Apple to offer fans a new and
innovative way to experience our wildly popular shows like ‘Desperate
Housewives’ ‘Lost’ and ‘That’s So Raven’.”

“Apple is giving music fans a great way to own their favorite music
videos,” said Jimmy Iovine, Chairman of Interscope Geffen A&M. “The people
at Apple fully understand the interaction between musicians and their
audience.”

Featured exclusive music videos are available from artists such as Beastie
Boys and U2 along with more than two dozen classic music videos from
Madonna. Music videos are available from hundreds of artists, including
classic hits by Michael Jackson and Sting and current hits from Coldplay
and Kanye West. The first ever video iTunes Originals is being released
with an exclusive performance and interview from Death Cab for Cutie as
well as an exclusive video album from Brazilian Girls. Music fans can also
purchase the Complete Stevie Wonder digital box set, which contains over
500 songs, a full color digital booklet and three bonus videos, available
only on the iTunes Music Store. Movie shorts available from Pixar include
“Boundin’,” “For the Birds,” “Geri’s Game,” “Luxo Jr.,” “Red’s Dream,” and
“Tin Toy.”

New features in iTunes 6 include expanded online gift options which now
allow customers to give specific songs, albums, music videos or their own
iTunes playlists to anyone with an email address, a public beta of new
“Just for You” personalized music recommendations and the debut of online
customer reviews. Now more than 10 million iTunes music fans can read other
customers’ reviews, post their own and rate their usefulness.

With Apple’s legendary ease of use, pioneering features such as integrated
Podcasting support, iMix playlist sharing, seamless integration with iPod
and groundbreaking personal use rights, the iTunes Music Store is the best
way for Mac and PC users to legally discover, purchase and download music
online. The iTunes Music Store features more than two million songs from
the major music companies and over 1,000 independent record labels, 10,000
audiobooks, gift certificates and exclusive music not found anywhere else
online.

Pricing & Availability

iTunes 6 for Mac and Windows includes the iTunes Music Store and is
available as a free download immediately from http://www.apple.com/itunes.
Purchase and download of songs from the iTunes Music Store for Mac or
Windows requires a valid credit card with a billing address in the country
of purchase. Television shows are available in the US only, and video
availability varies by country. Music videos and short films are $1.99 (US)
each, and television shows are $1.99 (US) per episode.

Apple ignited the personal computer revolution in the 1970s with the Apple
II and reinvented the personal computer in the 1980s with the Macintosh.
Today, Apple continues to lead the industry in innovation with its
award-winning desktop and notebook computers, OS X operating system, and
iLife and professional applications. Apple is also spearheading the digital
music revolution with its iPod portable music players and iTunes online
music store.