Twelve South (http://twelvesouth.com) has released the BookArc, an
US$49.99 metal stand designed to hold any Apple laptop, from MacBook
Air to the 17-inch MacBook Pro. The stand is designed to free up desk
space and create a cleaner, less cluttered workspace by allowing the
laptop to operate while in a closed vertical position.
A BookArc “six-pack” geared towards design studios and Mac-based
offices is being offered at a bundled discount price of $249.99. When
a laptop is placed into the heavy gauge steel stand, it’s held in
place by a soft silicone cushion. Three different sizes of
easy-to-install cushions are included in the box, ensuring the right
fit for various Mac models.
Silicone footpads also protect the surface of your desk from
scratches. BookArc has a compact footprint of 10 by 4 inches.
“Our vision behind BookArc was twofold,” says Andrew Green,
co-founder and design principal of Twelve South. “First, we see the
MacBook as a beautiful piece of art that deserves to be put on
display. Second, using your laptop as a desktop when not on the road
is how many Mac users work today, including myself. Running the
MacBook in a BookArc tucked behind a beautiful Cinema Display frees
up valuable space and provides a less cluttered modern-looking
workspace.”
Along with a contemporary design and improved ergonomics, BookArc can
actually boost the performance of laptops when used with external
monitors, he adds. When a MacBook is running closed in the BookArc,
the MacBook will automatically dedicate 100 percent of its video
memory to the external display instead of splitting it with the
built-in display. The result is a noticeable speed increase when
working in Photoshop, Aperture, iPhoto and other graphics-intensive
applications, according to Green.
