Apple has introduced the Apple Store in China (apple.com.cn), which features free shipping, free personalized engraving on any iPod or iPad, and the ability to custom configure any Mac with just a few clicks.

“We are thrilled to open our newest online store in China,” says Apple Chief Operating Officer Tim Cook. “With personalized engraving, configure-to-order options and free shipping on everything, the Apple Store is a great destination for our customers in China.”

Just in time for the holiday shopping season, signature gift wrap is available with the purchase of most Apple products including iPod, iPad and iPhone. The online Apple Store also lets eligible students and faculty members take advantage of special education pricing on Apple products. Also starting today, customers in China can access the Apple App Store in Simplified Chinese.