In the past 24 hours, Apple has apparently started prompting iOS devices owners and those with Apple IDs within iTunes to make their accounts more secure, requiring them to pick three security questions and enter their answers when they download a new app, reports “The Next Web” (http://macte.ch/36gki).

The company is also asking users to enter a backup email address, in order to better protect their device but also their account (which is tied to Apple’s Retail website and all of its media services). Once the user has entered their questions, answers and a backup email address, they are sent an email to verify the changes, reports “The Next Web.”