Research and Markets (www.researchandmarkets.com) says the future of the tablet market depends on how it evolves. And that evolution is expected to involve the business world.
With the introduction of the first modern tablet — that would be the iPad — the tablet market in the U.S. begun to surface and gain ground. It created competition among the major desktop and laptop manufacturers who set out to obtain advantage of early movers in the U.S. market.
Initially, Apple with its iOS dominated the U.S. tablet PCs market; however, Android based tablet PCs are expected to take over Apple’s share in the coming years, according to Research and Markets. The research group says the world has seen aggressive competition among tablet manufacturers after the launch of the Apple tablet.
Within five months of the release of the iPad, Samsung launched its Samsung Galaxy Tab to compete with Apple. Since then, the tablet manufacturing industry has seen the emergence of numerous players. Most tablet manufacturers such as Asus, HP, and Lenovo among others released their tablet models in quick successions, but none of them could surpass Apple’s share.
The success of the tablet market in the U.S. in future depends on how the usage of tablets evolves over time. Research and Market’s findings reveal that tablets are largely adapted for personal use in the U.S.; however, with the passage of time, tablets are expected to be widely used in the corporate environment as it helps in saving additional costs on desktop computers and laptops.
Depending on the operating system platform, Apple’s iOS holds the largest share in the U.S. tablet market owing to its first mover advantage. Google’s Android operating system ranks second in terms of tablet PC operating platform as most tablet manufacturers such as Samsung, Motorola, HP, and Lenovo among others are incorporating Android operating system in their tablet PCs.
