When it comes to discovering new music nothing beats the good old radio. That’s according to the results of an Edison Research survey which finds that 35% of Americans, who try to keep up with the latest music, consider FM/AM radio their number one source to keep up with the latest trends.
Personal recommendations are also popular when it comes to music, with 21% of the respondents mostly relying on their social circle to stay up-to-date. Among the plethora of online music services, surprisingly, YouTube is the most important one for music discovery, 9% of the respondents find new tunes on Google’s video portal. The chart is provided by Statistica (http://tinyurl.com/n4eqls8).
