Apple is the 49th most valuable brand in the world
Apple is ranked as the 49th most valuable brand (PDF), according to the August 6, 2001 issue of Business Week. Apple’s brand value is pegged at US$5.46 billion, down from last year’s $6.59 billion. “Apple continues to churn out eye-pleasing products but struggles to find takers beyond the core Mac faithful,” reads the company’s description, as noted by MacSurfer.
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