Tag: premiere

Apple today announced strong incentives for Adobe Premiere customers on Macintosh or Windows to switch to Final Cut Express or upgrade to Final Cut Pro 4.

Adobe today announced a new version of Premiere — its digital video editing software — that only runs on Microsoft’s Windows XP, ending years of support for the Mac OS. “If Apple’s already doing an application, it makes the market for a third-party developer that much smaller,” David Trescot of Adobe told c|net.