Tag: time

TIME magazine has picked Apple’s new iPod shuffle as its Gadget of the Week. “It’s very easy to write extensively about music players these days without ever mentioning sound quality, but let me set some minds at ease: it sounds great. There’s no audible difference between the iPod Shuffle and its larger kin… I think that people who own iPods will want an iPod Shuffle.

TIME magazine has picked Apple’s iMac G5 as its Gadget of the Week. “Rather than spend money on its silly ‘Switch’ ad campaign, Apple has spent it inventing actual reasons for people to switch from Windows to Mac, not least of all personal style. The iMac G5 is super suave, but it’s also a pretty good deal. If you’re big enough of an Apple fan to own an iPod, you probably already have a good idea of what the iMac G5 is all about: the familiar white sheen, the brushed metal L-shaped stand, the brilliant widescreen LCD.

Time magazine has picked Apple’s iTunes Music Store as one of its 50 best Web sites. “Right now you need a Mac and the iTunes program, but pretty soon Windows PC users will be able to take advantage of this, the best (legal) music service online today,” writes Time. “Its brilliance lies in its simplicity: you pay 99 cents per track, with no monthly fee, and you can burn the songs to a CD, stash ‘em in your iPod or both.” Read More

Time magazine has posted an interview with Apple CEO Steve Jobs, in which he talks about the hot topic of the moment — Apple’s new iTunes Music Store. He discusses getting music execs on board, other competing services, development costs, the addition of independent labels, and more. Jobs also gives Listen.com’s Rhapsody poor marks: “Downloading sucks on their service!

Last month, Time magazine celebrated the 80th anniversary of its first issue. To mark the milestone, it looked over the past eight decades and picked 80 days that changed the world. “April 1, 1976: They were two guys named Steve, so Steve Jobs was called Steve and Steve Wozniak went by Woz. At 25, Wozniak was the technical brains,” writes Lev Grossman. “Jobs, 21, was the dreamer with a knack for getting others to dream along with him.

Apple’s iMac and iPod have found their way onto this year’s Time Magazine Holiday Shopper’s Guide. “Apple’s got style — we all know that. But it’s also got the goods. The new iMac competes with any Pentium PC. For the moviemaking crowd, you can do no better,” the guide says. “Last year we were smitten with iPod but criticized its Mac-only interface. Now, Apple does Windows and holds the undisputed title for best portable player.