Tag: traffic

Apple saw a 573 percent increase in traffic to its Web site last Sunday thanks to Pepsi’s iTunes commercial that aired during the Super Bowl. Among companies that advertised during the event, only Cialis saw a greater increase in site traffic. The erectile dysfunction drug scored a 1,868 percent increase for the day.

Nielsen/NetRatings reports that Apple.com led all computer hardware e-commerce sites with 4.5 million visitors for the week ended Nov. 16, topping Dell.com by 53 percent. Dell posted 2.95 million visitors, followed by Hewlett-Packard’s HPShopping.com with 2.7 million.